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Rajarshii Janak University (RJU) Bachelors in Business Administration (BBA) Business Communication Notes

 Business Communication Complete Notes

Unit 1: Introduction to Business Communication LH 8

    • Nature and importance of business communication
    • The communication process and models (e.g., Shannon-Weaver model)
    • Barriers to effective communication and overcoming them
    • Ethical considerations in business communication

  1. Business Communication Process/The Writing Process/Verbal Communication Process/Group Work & Collaboration Process/Communication Structures and Systems/Management Style and Communication/Barriers of Business Communication
  2. Nature/Importance, Purpose & Factors of Business Communication
  3. Interpersonal Communication Skills/Professionalism In Business Communication/Ethical Values
  4. Understanding Case Studies

Unit 2: Written Business Communication LH 10

    • Principles of effective business writing: clarity, tone, and purpose
    • Types of business correspondence: emails, memos, reports, and proposals
    • Constructing resumes and cover letters
    • Structuring documents: headings, bullet points, and visual aids
    • Editing and proofreading techniques
  1. Job Application Letter (Format)
    1. Solicited and Unsolicited Job Applications (Samples))
    2. Memos/13 Different Types of Letters/Formats of Letter Writing and Notices
    3. Curriculum Vitae (CV) & Resume
      1. Employment Communication
      2. Solicited Job Application in Blocked Format (Sample))
    4. Effective Business Documents: Reports/Notes/Letters
    5. Visual Communication
  2. a

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